Search, social, marketplace and organic, run against one reconciled revenue number instead of four platform dashboards that each claim the same sale. The routine account work is run by agents; the judgement calls are not.
Google and Meta partner accounts, created under your billing and yours to keep.
Have us read the account you already have
A fixed-price audit, delivered in ten working days. You keep it whether or not you go on to hire us.
Thirty minutes with the engineer who would run it.
The channels are ordinary. What is not is that all of them report into the same reconciled number, so moving budget between them is an arithmetic decision rather than an argument.
Google and Bing, structured by intent rather than by product catalogue, with the wasted-spend audit before the first budget change.
Campaigns judged on qualified pipeline, not form fills. Lead quality is scored back from your CRM and fed to bidding.
Shopping, PMax and feed hygiene run against contribution margin per SKU rather than blended ROAS.
Meta, TikTok and YouTube, with creative testing on a fixed cadence so learnings compound instead of resetting each quarter.
Account-tiered targeting for long B2B cycles, measured on meetings held rather than on clicks bought.
Technical fixes first, then content built for queries that convert. Ranked against revenue, not against a visibility index.
Amazon, Flipkart and Blinkit handled as their own P&L, because marketplace economics do not behave like your own storefront.
Budget split across channels by measured incrementality, with a written reason for every reallocation over 10%.
Server-side tracking, consent-safe. One number both marketing and finance agree on before any campaign goes live.
Ad creative and the page it lands on, built as one unit — a good ad pointed at a bad page is a measurement problem.
The part only we do: agents that watch spend, flag drift and draft the reallocation before the weekly review.
A fixed-price audit of the account you already have, delivered whether or not you go on to hire us to run it.
Three of the engagements behind the numbers at the top of this page. Each one links to the full write-up, including what did not work.
Supply Chain
We replaced a 40-person exception desk with a supervised agent that watches carrier feeds, weather and customs events, then rebooks affected shipments inside its authority limit and escalates the rest with a recommended action already drafted..
Biotech R&D
A retrieval system over 1.2 million internal documents — protocols, assay results, regulatory correspondence — with citation enforcement strict enough that the compliance team signed off on it for regulatory submissions..
Financial Services
Document intelligence across KYC packs, source-of-funds evidence and corporate structures.
Northwind LogisticsSupply ChainEvery other vendor showed us a demo. Chronixa showed us an evaluation suite running against our own data, and told us which two of our five use cases were not worth building. We signed the next week.
Priya RamanChief Technology Officer68%exceptions auto-resolvedThe same sequence on every account, whether it spends ₹8 lakh a month or ₹8 crore. Nothing is changed in week one.
Nothing is changed in week one. We connect the ad platforms, the analytics and the CRM, reconcile the three numbers they disagree on, and put the reconciled figure in writing before touching a bid.
Every platform will report the same conversion as its own. We run geo holdouts and spend-step tests to find what each channel actually adds, then move budget toward what survives the test.
One dashboard, refreshed daily, showing spend against pipeline and contribution rather than impressions. If a number moved, the report says which change moved it.
The part an agency usually bills hours for. Agents watch pacing, creative fatigue and search-term drift around the clock, draft the fix, and put it in front of a human before the weekly review.
The engagement is reviewed on contribution after ad spend, at a cadence agreed before it starts. If a channel cannot clear the bar in a full quarter, we say so and recommend cutting it.
Around ₹8 lakh a month in media, or the equivalent, is where the measurement work starts paying for itself. Below that the honest answer is usually a fixed-price audit and a good in-house hire, and we will tell you so rather than take the retainer.
Bring one process you think an agent could run. We'll tell you straight whether it's worth building — and what it would cost if it is.
